TOWARDS A 6CS POSITIONING TYPOLOGY OF MEDICAL TOURISM DESTINATION IN INDIA
نویسندگان
چکیده
منابع مشابه
Tourism product and destination positioning
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in this edge, medical tourism is not a new idea. medical treatment is one of the essential demands of human beings and it requires high quality and intensive care. beside western world, few developing countries are playing key roles as medical tourism destinations. india is one of the leading names among these countries. the purpose of the paper is to find the factors influencing the attractive...
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BACKGROUND In this edge, medical tourism is not a new idea. Medical treatment is one of the essential demands of human beings and it requires high quality and intensive care. Beside western world, few developing countries are playing key roles as medical tourism destinations. India is one of the leading names among these countries. The purpose of the paper is to find the factors influencing the...
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ژورنال
عنوان ژورنال: ASEAN Journal on Hospitality and Tourism
سال: 2011
ISSN: 2722-2748,1412-2073
DOI: 10.5614/ajht.2011.10.1.03